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| FUZE Beverages Double Decker Bus + Street Team Marketing in New York City for The Martin Agency |
The Martin Agency ingeniously leverages a branded double-decker bus and costumed street teams to create an |
| undeniable presence throughout New York City for the launch of FUZE's new Green & Black Tea drink. The double- |
| decker bus advertised the new drink and transported the costumed tea leaf street team to high-profile New York City |
| locations such as Grand Central, Central Park, Union Square, and Times Square. |
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| Once deployed from the double-decker bus, the costumed street teams danced, proposed, and kissed each other |
| throughout the streets New York City to physically recreate the "Finally FUZE Black and Green Tea Are Together" |
| advertising print campaign. |
ALT TERRAIN BOSTON
1127 Harrison Avenue, Boston, MA
(T) 617.445.9848 --(F) 617.249.0486
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ALT TERRAIN CHICAGO
1821 W. Hubbard Street, STE 304, Chicago, IL
(T) 312 226.5435 -- (F) 312.226.6994
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ALT TERRAIN LOS ANGELES
6725 Sunset Blvd., STE 270, Los Angeles, CA
(T) 323.493.5643 -- (F) 323.465.9782
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