| Overview: |
| Pioneering
new consumer connections, GSD&M's media planning department
works with ALT TERRAIN to |
| engage
tailgaters and football fans throughout the country with
team-customized Static-Cling Posters. |
| |
| -
Static-Cling Posters custom-tailored to local market football
teams with the creative "tattoo: $65, (showing |
| her
your not afraid of commitment: priceless)" |
| |
| -
Thousands of Static-Cling Posters distributed directly to
consumers in each market at sports bars, stadium |
|
parking lots, sporting goods retailers, and business districts |
| |
| |
